Meet the VIBE Advisory Council

We at VIBE pride ourselves in creating a conference event that truly meets attendees’ needs, and the only way to accomplish that is by listening closely to those who participate. While we conduct surveys and reach out in various other ways to obtain input and feedback, one of the most important mechanisms for making sure VIBE serves the beverage executive’s needs is the VIBE Advisory Council.

The VIBE Advisory Council (VAC) is unique in that it is a working board of on-premise beverage industry professionals who provide invaluable input to the development and direction of the VIBE Experience. Members of the council include on-premise operator executives, an executive representative from each of VIBE’s Pinnacle Sponsor companies and a limited number of industry consultants and agency executives. The VAC is co-chaired by Sharyn Iler and Laddie Weiss, Principals of BSI/WFV Partners, who produce VIBE for Questex Hospitality Group.

The VAC meets in person 6-8 weeks after the VIBE Conference to assess all aspects of the recently concluded event and begins to lay the groundwork for the following year’s VIBE Conference components. Throughout the year, in committees and individually, VAC members actively work with VIBE’s conference team as advisers and resources for information relating to all aspects of event production.

VIBE is proud to present its Advisory Council to the industry:
George Barton, Vice President and Bar Innovation, Carlson Restaurants Worldwide Inc./T.G.I Friday’s
Mike Blumberg, Vice President of National Accounts – On Premise, Constellation-Crown Imports
Terry Boyer, Director National Accounts, Pernod Ricard USA
David Brown, Vice President of Operations Support, Houlihan’s Restauarnts, Inc.
Cindy Busi, Worldwide Director of Beverage, Hard Rock International
David Commer, Consultant, Commer Beverage Consulting
Ed Eiswirth, Director of Beverage, California Pizza Kitchen
Tylor Field, III, Vice President of Wine and Spirits, Morton’s The Steakhouse
Jill Helmerick, Director of Beverage, Red Robin Gourmet Burgers
Patrick Henry, President and CEO, Patrick Henry Creative Promotions
Shelly Hurley, Director of Beverage, OSI/Carrabba’s Italian Grill
Doug Jackson, Senior Director of Beverage Development, Darden Restaurants, Inc.
Christine Krenos, Food and Beverage Design and Development, Marriott International
James Kramer, Vice President of Beverage Operations, Landry’s Restaurants Inc.
Todd Kronebusch, Divisional Vice President of Operations, Buffalo Wild Wings
Ken Lennox, Director of Quality Beverage, Ruby Tuesday
Stuart McGuire, Director, Beverage Sales and Standards, Walt Disney World Company
Stuart Melia, Corporate Director of Beverage Operations, O’Charley’s Inc.
Mary Melton, Director of Beverage, P.F. Chang’s China Bistro
Bob Midyette, Director, Fleet Beverage Operations, Royal Caribbean International
Stanley R. Novack, Principal, Novack Consulting LLC
Lowell Petrie, Chief Marketing Officer, Real Mex Restaurants, Inc.
Barry Prescott, Corporate Director of Beverage, Hyatt Hotels
Ben Salisbury, Vice President of National Accounts – On Premise, Constellation Wines
Glenn Schmitt, President, MarkeTeam
Kip Snider, Corporate Beverage Director, Yard House Restaurants
Jon Taffer, President, Nightclub & Bar Magazine, Digital Media & Trade Show, Questex
David Tetens, Director of Bar and Beverage Development-North America Division, Starwood Hotels
Ryan Valentine, Director of Beverage, Cameron Mitchell Restaurants
Richard Verrecchia, Owner, NEAT Beverage Concepts
Suzan Waldschmidt, Director of Beverage, OSI/Outback Steakhouse
Liza Wylie, Group Show Director, Questex
Doug Zeif, Senior Vice President, Food & Beverage, LXR Luxury Resorts & Hotel


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