Product News: Pernod Absintheas New Look

Pernod Absinthe’s New Look
After its reintroduction to the U.S. market in 2008, Pernod Aux Plantes d’Absinthe Superieure (“Creator Of Absinthe In 1805”) is unveiling an enhanced label design that more clearly differentiates the brand from Pernod Anise. The new label is easier to read and more in line with absinthe category packaging. Pernod also is offering six-pack shipper configurations, making it easier and more cost-efficient for on-premise accounts to add Pernod’s absinthe to the back bar.

Pernod Absinthe New Packaging

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Monin’s Sweetener Line
Monin Gourmet Flavorings introduced a line of shelf-stable liquid sweeteners. Monin Pure Cane Syrup is a simple syrup that can be used for any application, from sweetening lemonades to creating a Margarita mix. Monin Agave Nectar Syrup is sweeter than sugar and ideal for fresh sour mix and foam garnishes. Monin Honey Sweetener is made with natural honey and no added sweeteners; it dissolves instantly and works well in an Old Fashioned or Apricot Sour. The products are flash-pasteurized and Kosher-certified with no GMOs, gluten or dairy.

Monin Pure Cane Syrup

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Tequila Corrido
Tequila Corrido, imported by True Blue Imports LLC, launched in San Francisco at the 2009 Indy Sprits Expo. The portfolio includes Corrido Cristalino (blanco), Corrido Reposado, Corrido Añejo and Corrido Extra Añejo. Corrido is produced from select blue agave grown in the volcanic soil of the highlands region of Jalisco, Mexico; all tequilas use a proprietary single-barrel technique, including reposado (aged six months), añejo (aged 18 months) and extra añejo (aged three years).

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2007 Matchless Red Wine
Walla Walla, Wash.’s Otis Kenyon Wine presents its 2007 Matchless Red Wine, a 70 percent Merlot and 30 percent Cabernet Sauvignon blend. Nearly 800 cases were produced. The blend starts with light cedar notes, black pepper and Bing cherry on the nose; in the mouth, dark fruit components brighten to raspberry and rhubarb pie. The wine label has “singed” edges, alluding to a fire crime that separated the Kenyon family; they were reunited some 50 years later.

Otis Kenyon Matchless Wine

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