Pure Management Group Promotes Ian Farr to Director of Nightlife

Las Vegas, Nevada (February 10, 2010) Nightlife and restaurant leader PURE Management Group (PMG) today announced the promotion of Ian Farr to Director of Nightlife. Since joining PMG six years ago, Ian Farr has risen through the ranks to his current position which oversees the day-to-day and nightlife operations of PURE Nightclub and Venus Pool Club at Caesars Palace Hotel & Casino and LAX Nightclub at Luxor Las Vegas.  


Through hard work, dedication and drive Ian is a true nightlife success story developing from an entry level position to director of nightlife. We look to his experience and expertise in order to remain at the forefront of the hospitality industry,” said Deborah Krause, COO of PURE Management Group.


Farr began his hospitality career with a position at the Rainforest Café at the MGM Grand Hotel in Las Vegas, Nev. He was then hired by PMG to assist running Tangerine Nightclub at the Treasure Island Hotel & Casino in Las Vegas. Farr then became a part of the team of PURE Nightclub at Caesars Palace Hotel & Casino. During his tenure Farr has helped PURE Nightclub earn numerous awards and accolades including #1 Nightclub in the United States. In early 2009 Farr was promoted to PMG’s Director of Operations for Caesars Palace after his duties expanded to include overseeing Venus Pool Club, another PMG venue at Caesars Palace. 


PMG has grown to become one of Las Vegas’ top nightlife companies and has built a reputation of excellence with the undeniable success of its venues, including PURE Nightclub and LAX Nightclub. With the popularity of Aura at the Atlantis Resort in the Bahamas, PMG continues to expand its portfolio while providing the very best in nightlife and entertainment experience to its patrons.


For more information on PMG and its venues, please visit www.purelv.com.


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