VIBE Sponsors to Shine

Spirits, wine, beer, mixer and other beverage suppliers, along with market research, consulting firms and promotions companies, are coming out in full force to participate in the VIBE Conference 2012 to be held March 13-14 at the Paris Hotel in Las Vegas. The number of VIBE sponsors continues to grow and reflects commitment of these companies to their chain, multi-concept and hotel/resort/cruise partners.

Not only will the VIBE conference allow ample time for networking, but two events will showcase the different sponsors and provide attendees an opportunity to sip and sample the best of their portfolios:

The Art of the Drink — This opening Welcome Extravaganza on Tuesday evening invites VIBE attendees to tickle their taste buds with a range of colorful and tantalizing cocktails, wines and beers. Pinnacle Sponsor Mixologists Tony AbouGanim, The Modern Mixologist, will showcase cocktails using products from Pernod-Ricard, while Chef/Mixologist Peter Serantoni of Fork in the Road will showcase drinks using products from Diageo. Moving among the Cameo Sponsor Stations, attendees will find a broad brush of delicious cocktail creations prepared by our Cameo Mixologists: Charlotte Voisey and Kathy Casey for William Grant & Sons and Monin; Kim Haasarud for Proximo Spirits and Tree Top; Phil Adler for Torani and Luxco; Charles Steadman for Remy-Cointreau; Jeff Underwood for Kerry Food & Beverage and Patron Spirits; and Brian Loukmas for Bacardi and Coca-Cola. An enticing array of sips to savor also will be available from VIBE's Emerald and Ruby Spirit & Mix sponsors. Palate-pleasing, globe-spanning wine and beer selections will provide a “color your world” motif of taste and flavor.

VIBE Happy Hour — Wednesday evening will be the last call to “Imbibe the VIBE” at the VIBE Happy Hour. From classic cocktails, wines and beer selections to specialty drinks — each involving offerings from our valued sponsors — you will find something to please your taste buds and pique your curiosity. Pair your choice of libations with a wide variety of small plate happy hour specialty food selections. You may even leave with a final tip for your own happy hour menu! It’s the perfect time to exchange ideas picked up during the conference, along with business cards for future communication.

Following is the current list of VIBE Conference sponsors, but keep checking the VIBE website and this newsletter for new additions.


Pinnacle Sponsors
Constellation Wines U.S.
Crown Imports LLC
Pernod Ricard USA

Cameo Sponsors
The Coca-Cola Company
Kerry Food & Beverage
Monin Gourmet Flavorings
The Patrón Spirits Company
Proximo Spirits
Red Bull North America
Remy Cointreau USA
Tree Top
William Grant & Sons, Inc.

Emerald Sponsors
Beam Global Spirits & Wine
Boston Beer Co.
Commer Beverage
E. &. J. Gallo
Finest Call
Fishbowl Marketing
Heaven Hill
Heineken USA
Island Oasis
Majestic Fine Wines
MarkeTeam Inc.
NPD Group
Ocean Spray
Patrick Henry Creative Promotions
SKYY Spirits
Ste. Michelle Wine Estates
Steelite International
Tap Dynamics
Trinchero Family Estates
Underdog Wine Merchants
Zonin USA

Ruby Sponsors
Coppola Wineries/ Rubicon Estates
Charmer Sunbelt
Craft Brewers
DFV Wines
Destileria Serralles, Inc.
Domaine de Canton
Duckhorn Wine Company
Glazers Wholesale
Heck Estates
Hess Winery
Imperial Brands
Infinium Spirits
Mendocino Wine Company
New Belgium Brewing Co.
North American Breweries
Pasternak Wine Imports
Paulaner HP USA
Philips Distilling Company
Pisco Potron
Purple Wine Group
Shaw-Ross International Importers
T.G.I.C. Importers
Total Beverage Solution
White Rock Distilleries
Young’s Market

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