Topic: Beverage news

Bulleit Distilling Co. Celebrates Ribbon Cutting Event at New Distillery

Today, the Bulleit brand is proud to celebrate its 30th anniversary with the official ribbon cutting event for the opening of its new distillery in Shelbyville, Ky. Governor Matt Bevin and a number of other elected officials and dignitaries joined Bulleit Distilling Co. Founder Tom Bulleit for the festivities and tours of the new distillery.

Report: Competition for Alcohol Sales at the Bar to Escalate in 2017

According to the new On-Premise Intelligence Report jointly developed by Technomic and Beverage Marketing Corporation, consumer occasions involving a call for alcohol are not growing, resulting in flat total adult beverage volume growth. However, dollar sales continue to increase as consumers gravitate towards more premium spirits, wine and beer products.

Dos Equis Reveals More Legendary Adventures of The New Most Interesting Man in the World

After premiering a trailer of The Most Interesting Man in the World last month, Dos Equis released a full-length commercial today, aAirboata, revealing more of the characteras mystique and depth. In this latest installment, viewers ride full throttle alongside The Most Interesting Man and discover more about his legend, as he races airboats down sand dunes and spars in Samurai armor.

Magnolia Brewing Partners with Mindful Distributors

San Francisco-based Magnolia Brewing Company announces a new partnership with emerging Bay Area beverage distributor Mindful Distributors. Mindful will distribute all Magnolia beers including flagships Blue Bell Bitter, Proving Ground IPA, Prescription Pale and Kalifornia KAlsch to the East Bay region.