Topic: Non-alcohol operations
Hilton Hotels & Resorts partnered with Elliott Clark, also known as Apartment Bartender, to create off-menu zero-proof cocktails for Dry January.
There are two ways to look at Dry January: with scorn or with savvy. In other words, will you view it through a lens of obstacle or opportunity?
The success of the first-ever alcohol-free bar competition has made it clear that zero-proof drinks are here to stay.
The Sober Curious and Moderation Movements can be challenging to this business. Savvy operators see opportunities in challenges.
Check out these 12 mocktail recipes that will satisfy Dry January resolutioners' cravings for sophisticated sips.
One bar and restaurant is serving health-conscious and Dry January guests an upscale alternative to cocktails: housemade craft sodas.