Sponsor Spotlight









Skyrocketing costs. Shifting customer demands. The game is changing—and it’s time to adapt.
From March 24-26, 2025, in Las Vegas, Bar & Restaurant Expo isn’t just an event—it’s your battleground. It’s where 13,000+ F&B pros come together to take on challenges, share unfiltered insights, and rewrite the rules of hospitality.
This is your moment to get gritty, get real, and take control of what’s next.

This is where grit meets opportunity.
Bar & Restaurant Expo isn’t just another expo—it’s your playbook for thriving in the toughest game around. At Bar & Restaurant Expo, it’s all about arming yourself with the tools, strategies, and connections to rise above the chaos and dominate your market.
3-Days of No-BS Insights
Get straight into the real talk on rising costs, labor shortages, and shifting customer demands. This is where you sharpen your edge and redefine success.
2-Days of a Game-Changing Expo Hall
Think big, act bigger. Explore the latest products, services, and solutions designed to boost profits and cut through the noise.
Lock in Low Pricing
Tough times call for smart decisions. Don’t miss your chance to save big while making the moves your business needs now.
Taste the Trends. One Epic Expo.
Find Your Perfect Agenda
And More! Personalize Your Path to Success
From beginners to seasoned pros, customize your experience

Powerhouse Keynotes

Star-Studded Ribbon-Cutting!
Tuesday, March 25 | 12:00 PM
Las Vegas Convention Center | Expo Hall Entrance
Get ready for an electrifying kickoff to Bar & Restaurant Expo 2025!
Join us as Olympic long jump gold medalist Tara Davis-Woodhall and Paralympic sprinting gold medalist Hunter Woodhall take center stage for the official ribbon-cutting ceremony, representing Rodeo de las Aguas Tequila.
Be there for this high-energy celebration as we launch the industry’s most anticipated event of the year with champions, tequila, and an unforgettable moment!
Your Show, Your Plan.
SUN
Mar 23
Industry Night at Marquee
All Passes
MON
Mar 24
Workshops
Deluxe Pass Only
Startup Bootcamp
Add-on Item
Conference Sessions
Deluxe Pass, Conference Pass
TAO and Wynn Offsite Tours
Add-on Item
Owner/Operator Masterclass
Deluxe Pass
Welcome Kickoff Party, Azilo Pool SAHARA
Included in All Passes
Industry Afterparty, XS Nightclub
Deluxe Pass, Expo Plus Pass
TUE
Mar 25
Industry Keynote, Will Guidara
All Passes
Expo Hall Grand Opening
All Passes + F&B Samples
Conference Sessions
Deluxe Pass, Conference Pass
Startup Bootcamp
Add-on Item
Masterclasses
Deluxe Pass
USBG Shake It Up Classic Competition
All Passes
Industry Afterparty, OMNIA Nightclub
Deluxe Pass, Expo Plus Pass
WED
Mar 26
Closing Keynote, Dale DeGroff
All Passes
Conference Sessions
Deluxe Pass, Conference Pass
Workshops
Deluxe Pass Only
Expo Hall + USBG Shake It Up Competition
All Passes + F&B Samples
Network with the Hospitality Industry - Vegas Style!

Sunday, March 23
Open to All!

Monday, March 24
Open to All!

Monday, March 24
Deluxe or Expo Plus Pass

Tuesday, March 25
Deluxe or Expo Plus Pass

Wednesday, March 26
Open to All!
Where Game-Changers Thrive.
From Tap to Table
Events are great for business.
Let’s make them good for the world.
Quest Zero is the Questex initiative to bring you community connection, discovery and learning without the green house gasses. We’re committed to reach net zero by 2050 – if not before!
Learn more about the Quest Zero initiative and specific actions already being taken to reduce emissions at events like this one.
Quest Zero InitiativeLet’s reach net zero together!
Download tips so you can have a more sustainable event experience.