After 35 years and on the heels of a highly successful return to Las Vegas in June of 2021, the Nightclub & Bar Show announced that the annual convention will evolve its name and rebrand to Bar & Restaurant Expo!
For years the bar and restaurant industry has been changing. Restaurants have been adding signature cocktails and mocktails to engage customers, bars have been adding food to drive customer spending and customers have been vocal about their interest in bar and restaurant experiences.
For the past five years, attendees of the event had noticed the influx of food on the show floor from the Food & Beverage Innovation Center, to the Food Festival and the Sports Bar to help operators quickly bring revenue-boosting menu items to their venues. For over three decades the event was evolving with the industry.
To align with the industry and continue to be innovative, after months of planning, Questex announced that it was rebranding Nightclub & Bar Show to Bar & Restaurant Expo to support businesses that were crossing lines into the food and restaurant sectors and seeking information. The new positioning no longer limits the brand to nightlife. It creates new opportunities for the food and restaurant segment of industry as well as opportunities in the food and beverage industry. And it now appeals to a wider audience of owners and operators such as food buyers, food & beverage directors, food distributors, chefs and other key stakeholders within the food service sector. Bar & Restaurant Expo will provide the resources they need to thrive in a today’s ever-changing business environment.
Let's embrace this change together and watch for more to come including a new story of how businesses are winning through their food and beverage evolutions.
Does this mean there are two events?
There is just one yearly event you need to mark your calendar for, Bar & Restaurant Expo March 21-23, 2022. The evolution of the rebrand aligns with the fast-moving hospitality industry. The change will broaden the breadth and depth of the audience of the expo to include food buyers, food & beverage directors, food distributors, chefs, as well as other key stakeholders within the food service sector.
Will Bar & Restaurant Expo 2022 be a live, in person event?
Yes, Bar & Restaurant Expo 2022 will be a live tradeshow and conference at the Las Vegas Convention Center in Las Vegas, Nevada on March 21-23, 2022.
When will registration open?
Attendee registration will open the end of October 2021, check back for details and join the guest list to receive early bird specials!
Will the conference program be different in 2022?
A full conference program is currently being finalized as education remains one of the most critical components of the event. We understand the industry has a lot of key questions regarding the state of the bar & restaurant industry and what are the latest trends, ideas and recommendations to help operators, suppliers and manufacturers get their businesses back to full strength as quickly as possible.
What to expect? All new educational topics, masterclasses and case studies like:
Anatomy of Failure: How to Succeed Your First Try
2023 Menu Trends to Know, Before Everyone Else Does
Optimizing Your Beverage Program: How to Make the Most of Your Inventory
Social Media 101
Thriving in a Virtual Landscape
Mental Health in Hospitality
Empowering Staff to Deescalate Conflict
DEI Plans: What it Is, Why it Matters and How to Build Yours
Will there be travel and hotel offers?
YES - we are working with many local hotels in Las Vegas to provide participants low rates, special offers, and unique experiences at a host hotel. More details will be released soon!
How can you guarantee the health & safety of participants?
The number one priority at Bar & Restaurant Expo 2022 is the health & safety of all participants and our team will be working closely with the Las Vegas Convention Center on how to maintain a safe and secure trade show environment. Together with the Las Vegas Convention Center and adhering to strict CDC guidelines, we are also working closely with our vendors to continue to follow a rigorous safety regimen when interacting with our community.
Do I have to be vaccinated in order to attend?
Attendees do not have to be vaccinated in order to attend.
Will Rapid Testing be available or required on-site?
Rapid testing will not be required or available on-site. After carefully examining the rapid testing process and taking advice from other events that have offered this service as well as data regarding the accuracy of the testing process, it was deemed to be inappropriate to offer this service at this year’s event.
I am an exhibitor and moved my participation from 2021 to 2022– what do I need to do?
Your exhibit and/or sponsorship program has been moved from 2021 to 2022 and remains the same program you originally purchased. The exhibit and/or sponsorship deliverables that are part of your program will be delivered as outlined in your agreement.
Please contact your sales representative with any questions you have regarding your participation.
The expo hall will be located in South Hall in 2022 and we have contacted each exhibitor regarding their booth location. In some cases a very slightly different booth position has been necessary and has been communicated, but we are available to discuss your current location if you have any questions.
YES – sampling of all beverages (alcoholic and non-alcoholic) and food products is permitted within the expo, and at outdoor and evening functions. Samples can be distributed in and from exhibitor’s booths.