Bar & Restaurant Expo

Find Solutions. Forge Connections. Dominate the Industry at Bar & Restaurant Expo.

  March 24-26, 2025
  Las Vegas Convention Center

Running a bar or restaurant has never been more challenging. From navigating rising costs and workforce shortages to staying ahead of ever-changing customer expectations, today’s owners and operators are facing unprecedented hurdles. That’s where Bar & Restaurant Expo 2025 comes in.

This event is designed to help you tackle your toughest challenges, uncover innovative solutions, and connect with like-minded professionals who understand your hustle. Whether you’re looking to streamline operations, boost profits, or create unforgettable guest experiences, you’ll find everything you need to level up your business under one roof.

Keep scrolling to discover what’s new and waiting for you at the 2025 Expo:

One Epic Expo. Live the Experience, Taste the Trends, Dominate Your Market.

13,000+
Industry Pros Unite
500+
Suppliers
75+
Sessions & Events
10+
Immersive Experiences
Endless
F&B Samples

Real Strategies for Real Challenges.

Future Proof

Your gateway to the latest innovations in beverage and technology to maximize profits.

Restaurant Zone

Step into a working kitchen, watch live cooking demos, and sample new f&b trends!

Workshop Formats

Interactive format with actionable strategies for a clear path to success.

Your Show, Your Plan.

SUN

Mar 23

Industry Night at Marquee

All Passes

10:30pm

MON

Mar 24

Workshops

Deluxe Pass Only

9:00am-12:00pm

Startup Bootcamp

Add-on Item

1:00pm-5:00pm

Conference Sessions

Deluxe Pass, Conference Pass

1:00pm-4:45pm

TAO and Wynn Back of House Tour

Add-on Item

1:00pm-3:00pm

Owner/Operator Masterclass

Deluxe Pass

2:00pm-3:30pm

Welcome Kickoff Party, Azilo Pool SAHARA

Included in All Passes

6:00pm-8:30pm

Industry Afterparty, XS Nightclub

Deluxe Pass, Expo Plus Pass

9:00pm-11:00pm

TUE

Mar 25

Industry Keynote

All Passes

11:00am-11:45am

Red Carpet & Ribbon Cutting Ceremony

All Passes

11:45am-12:00pm

Conference Sessions

Deluxe Pass, Conference Pass

1:00pm-4:45pm

Startup Bootcamp

Add-on Item

1:00pm-5:00pm

GM Masterclass

Deluxe Pass

1:00pm-2:30pm

Bartender Masterclass

Deluxe Pass

1:00pm-2:30pm

Wynn Nightlife Tour

Add-on Item

1:00pm-4:00pm

USBG Shake It Up Classic Competition

All Passes

1:30pm-4:30pm

Bar Manager Masterclass

Deluxe Pass

2:45pm-4:15pm

Chef Masterclass

Deluxe Pass

2:45pm-4:15pm

Industry Afterparty, OMNIA Nightclub

Deluxe Pass, Expo Plus Pass

9:00pm-11:00pm

WED

Mar 26

Conference Sessions

Deluxe Pass, Conference Pass

1:00pm-2:45pm

Workshops

Deluxe Pass Only

1:00pm-4:00pm

Expo Hall, Complimentary F&B Samples

All Passes

12:00pm-5:00pm

USBG Shake It Up Flair Competition

All Passes

1:30pm-3:30pm

The Expo Hall is the battleground for game-changers.

Cocktail Clubhouse

Cocktail Clubhouse

Complimentary food & beverage samples! Redefine the art of mixology, set new standards for craftsmanship, and unlock your profit potential behind the bar.

Italian Aperitivo Showcase

Italian Aperitivo Showcase

Presenting the very best of Italian Aperitivo

New! Pizza Zone and Fry Bar

New! Pizza Zone and Fry Bar

Not just about indulgence – it's a strategic investment in the success of your bar and restaurant.

Shake It Up Competition

Shake It Up Competition

Get ready to witness the cocktail event of the year – the electrifying USBG Shake It Up Competition that will have you on the edge of your seats!

Japanese Food & Beverage Showcase

Japanese Food & Beverage Showcase

Expanded with 60 unique suppliers!

New! Future Proof

New! Future Proof

Explore the cutting edge of the bar and restaurant industry.

Restaurant Zone

Restaurant Zone

Featuring the Kitchen Equipment Showcase, powered by Middleby and F&B Innovation Center

Live Cooking Demos

Live Cooking Demos

The F&B Innovation Center sets the stage for excitement with LIVE cooking demos, food samples, and inspiration for your menu.

Zero Proof Experience

Zero Proof Experience

Complimentary beverage samples! Experience the fastest growing non-alc trends today.

New Hands-On Workshops Built for Your Success.

Included with Deluxe Pass Only!

  • Interactive Learning: Dive into group discussions, role-playing, and peer feedback to uncover real-world solutions you can use now.
  • Custom Action Plans: Walk away with 2-3 personalized steps tailored to your business goals, ready to implement immediately.
  • Built-In Networking: Wrap up each session by connecting with industry peers, sharing insights, and building game-changing relationships.

These workshops are designed to deliver practical strategies and connections that drive results—fast.

Bar & Restaurant Expo